Jay Z & Beyonce snub Kanye's wedding.

While the couple's famous friends and family flocked to 16th century Forte di Belvedere in Florence, Italy, Beyonce stayed home and did her hair.

They are supposedly Kanye West's closest friends.

So it can only be seen as the ultimate snub that Jay Z and Beyonce were no-show at the rapper's extravagant nuptials to Kim Kardashian on Saturday.It was thought Jay Z would be the best man at the wedding, as the two rappers have grown very close and often collaborate on musical ventures together.

But in avoiding the wedding, Jay Z and Beyonce also swerved a potentially awkward run in with Rachel Roy.

Beyonce and Solange had 'words' with Rachel at the Met Ball after party in NYC, and our source told us that it all stemmed from Rachel’s 'too close relationship with Jay Z, according to Hollywood Life

As if their no show was not enough, Beyonce seemed to be sending a message about her attendance as she posted a make-up free selfie on her Instagram, with no comment, as the wedding got underway.

But later she appeared to have a change of heart posting a touching photograph of the West family with the message: 'Wishing you a lifetime of unconditional love. God bless your beautiful family.'

It had been reported that notoriously private Queen Bey was unhappy attending the event because  of the huge media interest.

And the thought of appearing on Keeping Up With The Kardashians, the family's reality show, did not go down well.

But perhaps the attendance of Lana del Rey is the reason why Beyonce is keen to stay away.

Lana who performed three songs at Friday's Versailles pre-wedding dinner for Kimye, is fast becoming more popular than the 32 year-old.