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The money brought in by fake hair is a lot higher than that. Reportedly, the dry hair (aka weaves, wigs and extensions) industry is estimated to be around $6 billion a year.
The African hair industry has become so big that Unilever now has a salon in Johannesburg boasting its full line of Motions products. Then there’s L’Oreal, which is looking to do more research into African hair and skin as it expands its Dark And Lovely line of relaxers and other products. L’Oreal also has factories South Africa and Kenya, that produces about half of the products it ships all over Africa.
Much of this growth occurred in the last 10 years according to L’Oreal South Africa Managing Director Bertrand de Laleu. “African women are probably the most daring when it comes to hair styles,” Bertrand told Reuters. He implied that the adventurous is a result of how much more accessible different options are. “Suddenly you can play with new tools that didn’t exist or were unaffordable.”
Kabir Mohamed, managing director of South Africa’s Buhle Braids pointed out that just in South Africa, there are over 100 different brands of hair, bumping the market in that country to $600 million!
The majority of the hair sold in Africa comes from Asia and is made of cheaper, synthetic fibers. Natural hair is offered, but it costs quite a bit more money. This is not a shock to weave connoisseurs.
Shelling out big bucks to get your hair done isn’t a new thing to black women . As of 2013, Mintel market research found that the Black hair care industry was a $684 million market. That estimate wildly inflates to $500 billion if extensions and sales from independent suppliers are included.
The African hair industry has become so big that Unilever now has a salon in Johannesburg boasting its full line of Motions products. Then there’s L’Oreal, which is looking to do more research into African hair and skin as it expands its Dark And Lovely line of relaxers and other products. L’Oreal also has factories South Africa and Kenya, that produces about half of the products it ships all over Africa.
Much of this growth occurred in the last 10 years according to L’Oreal South Africa Managing Director Bertrand de Laleu. “African women are probably the most daring when it comes to hair styles,” Bertrand told Reuters. He implied that the adventurous is a result of how much more accessible different options are. “Suddenly you can play with new tools that didn’t exist or were unaffordable.”
Kabir Mohamed, managing director of South Africa’s Buhle Braids pointed out that just in South Africa, there are over 100 different brands of hair, bumping the market in that country to $600 million!
The majority of the hair sold in Africa comes from Asia and is made of cheaper, synthetic fibers. Natural hair is offered, but it costs quite a bit more money. This is not a shock to weave connoisseurs.
Shelling out big bucks to get your hair done isn’t a new thing to black women . As of 2013, Mintel market research found that the Black hair care industry was a $684 million market. That estimate wildly inflates to $500 billion if extensions and sales from independent suppliers are included.
Where will the world be without black people
ReplyDeleteHormonal changes is the most common cause of hair loss. While reading about celebrities with fake hair, I came to know that women tend to have thinning throughout their head without being in any specific pattern.
ReplyDelete