Tuesday, 22 March 2016

Nigerian Visual Artist Laolu Senbanjo collaborates with Nike


Nigerian Visual artist and singer, Laolu Senbanjo has teamed up with sports giants Nike to come up with a collection that draws inspiration from his Yoruba heritage and global travels.
According to Nike, at Air Max Con, he’ll be creating art, incorporating his love for Air Max, New York City, and sports.Laolu, who actually trained as a lawyer, excitedly shared the news with his followers on Instagram saying “I’m making my dreams a reality. This is my ayanmo. Create your destiny. Let me be your inspiration. Just do it!!!!”
YJust days after being named as one of the collaborators for Nike’s Air Max CONevent holding in New York from March 24 – 27 , Nigerian visual artist, Laolu Senbanjo has been named as an ambassador for the new ‘Committed’ advertising campaign by the world’s biggest luxury gym and fitness brand, Equinox.
The #CommitToSomething advertising campaign will see Laolu share his immense creative talents with subscribers of the high value fitness brand as well as the rest of the world. Laolu’s conviction to quit his law profession to follow his dreams of becoming an artist encapsulates the driving force behind this new campaign. Now with the world as his canvas, he takes every opportunity to show his roots.
The artist has committed his life to creating and sharing his love of his unique culture with the world as he has recently taken the world by storm with both Equinox and Nike collaborations in just one week. it seems the world truly is his canvas.The artist, who is also a singer and band leader, moved to the United States two years ago to pursue his dream of being a full time artist and has been living in Brooklyn, New York.
His designs are heavily influenced by his Yoruba heritage.
You can check out some of his other artworks on his Instagram page @laolunyc

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